Nouman Hussain — Performance Marketer
Google Ads & PPC expert with 4+ years' experience driving Leads and Revenue for E‑commerce and Local Businesses. Based in Islamabad, Pakistan.
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Top Skills
E‑Commerce Marketing
Performance-driven campaigns for online stores.
Google Merchant Center
Product feed management and Shopping Ads optimization.
Lead Generation
Result Oriented Search Campaigns for Local Businesses.
Summary
🚀 Performance Marketer | PPC Expert | Google Ads & Bing Ads Specialist
With 4+ years of experience in performance marketing, I specialize in creating and managing high-converting ad campaigns across Google Ads, Bing Ads, and Merchant Center for both e-commerce stores and local service providers.
My goal is simple: drive targeted traffic, generate quality leads, and maximize ROI through data-driven PPC strategies.
🔹 Launched and scaled campaigns with up to 5x ROAS for e-commerce businesses
🔹 Optimized local lead gen campaigns, reducing CPA by up to 30%
🔹 Hands-on with Google Analytics & Looker Studio for real-time performance reporting and optimization
🔹 Proficient in product feed management via Merchant Center
Whether it's search, shopping, or remarketing—I'm always focused on driving profitable growth through paid media.
Key Achievements
5x ROAS
Launched and scaled campaigns achieving up to 5x return for ecommerce clients.
-30% CPA
Optimized local lead gen campaigns, reducing cost per acquisition by up to 30%.
Real-time Reporting
Hands-on with Analytics & Looker Studio for dashboards and optimization.
Tile Mountain — PPC Executive
September 2022 - Present
Boosted shopping visibility and ROAS by strategic bidding, audience refinement, and optimized Merchant Center feeds.
Campaign Management
Managed large-scale Search, Shopping, and Display campaigns to drive sales.
A/B Testing
Executed ad and landing page tests to increase conversions.
Reporting
Monthly PPC reports with insights and next-step recommendations.
Reach First — Junior Digital Marketing Specialist
October 2021 - August 2022. Generated 100+ qualified leads/month for local services through optimized Google Ads; supported campaign planning and reporting.
Campaign Support
Assisted Google & Meta Ads execution and creative collaboration.
Performance Analysis
Tracked campaigns with Analytics and Ads Manager, aided A/B testing.
Portfolio
Manage Google Ads & Merchant Center from the Scratch - Furniture Brand
I helped my client to setup his google ads account from scratch with proper campaign structuring, keyword research, Merchant Center Feed Optimization for his new online e-commerce store and also help him getting reveneue with ROAS of 500%.
Increase Conversions with Lower CPA - Electrician
I helped my client increase the number of conversions while reducing cost per conversion and improving the conversion rate by restructuring and optimizing their Google Ads campaign for better performance.
Setup Campaigns from Scratch - HVAC
I helped my client generate online leads for his new business by setting up a targeted Search Ads campaign with result-oriented ad copies, strong calls to action, and a lead-generation-focused landing page.
Create and Approve Merchant Center - Clothing Brand
I helped my client set up Google Merchant Center from scratch, ensured all guidelines were met, and successfully created and approved the product feed.
Experience Snapshot
4+
Years Experience
Specializing in PPC and performance marketing.
5x
Top ROAS
Peak campaign return on ad spend for ecommerce clients.
100+
Leads / Month
Qualified leads generated for local service clients.
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